Why Reason Doesn’t Always Triumph Over Emotion Humans are often celebrated as rational creatures, capable of logic, analysis, and critical thinking. Yet, despite our ability to reason, emotions frequently hold the upper hand in decision-making and behaviour. This dynamic can be observed in various aspects of life, from personal relationships to political ideologies, and understanding…
The Psychology of Everyday Decision-Making Every day, humans make thousands of decisions, ranging from trivial choices like what to eat for breakfast to more significant ones like career moves or financial investments. While some decisions are made almost automatically, others require deliberate thought and analysis. But what drives these decisions? Understanding the psychology behind everyday…